Sep. 11, 2014ANTA Unveils
“Champion Dragon Outfit”
Tailor-made for Asian Games and Sponsors National Teams of
Weight Lifting, Wrestling and Judo 
(Hong Kong, 11September 2014) ANTA Sports Products Limited (“ANTA Sports” or the “Company”, stock code: 2020),is pleased to announce that the winning outfit launch ceremony for the Chinese Sports Delegation (“CSD”) for the 2014 Incheon Asian Games (“Asian Games”) was held at the General Administration of Sports China, at which the Asian Games “Champion Dragon Outfit” was officially unveiled. Mr. Ding Shizhong, Chairman and CEO of ANTA Sports, handed the Asian Games winning outfit over to Mr. Feng Jianzhong, Vice Director of the State General Administration of Sports and Vice President of the Chinese Olympic Committee (“COC”), signaling that the “Champion Dragon Outfit”, tailor-made by ANTA, will once again be accompanied the CSD to the international sportsarena. The “Champion Dragon Outfit” will represent and showcase the glorious image of China’s achievements in sports when it is seen at the top of the podium of Incheon Asian Games together with the victorious Chinese athletes. Meanwhile, ANTA Sports entered into an agreement with Weight Lifting, Wrestling and Judo Sports Management Centre of the State General Administration of Sports pursuant to which the Companywill provide competition and training gear featuringANTA’s cutting-edge technologiesfor men and women’sweight lifting, wrestling and judo national teams at the Asian Games, 2016 Rio de JaneiroOlympics and other major international events, in order to help the athletes improve their performance and demonstrate the beauty of the sports.       
 
China will send 899 athletes to participate at the Asian Games - which will kick off at Incheon, Korea on 19 September - forming the largest delegation that China has ever sent to an Asian Games held overseas. The concept of “Dragon” that appeared in the London Olympic Games and Sochi Winter Olympic Games continues to be the core element of the design of the “Champion Dragon Outfit” for the Asian Games. The Company hopes to blend together the spirit of dragon in Chinese traditional culture, ANTA’s brand philosophy of “Keep Moving” and the championship spirit of the CSD so as to fully reflect the essence of China’s sport and to boost the Chinese athletes competing at major international competitions.
 
In addition, the “Champion Dragon Outfit” for the Asian Games not only displays internal features such as spirit and power, but also incorporates many modernfashionelementsinto the design. Digital sublimation printing is applied to the design of the “Champion Dragon Outfit”,with the red-yellow gradient matching the colour palette of the national flag and the retro-styleflex-cuffs making it morefashionableand stylish;meanwhile, details such as the five-pointed star printed on the shoulders and a special gold-colouredzipper highlight the fine quality of the “Champion Dragon Outfit” and represent the best wishes tothe Chinese athletes in winning medals at theAsian Games.
 
Sponsorship of the winning outfit for the CSD of the Asian Gamesis merely part of ANTASports’ participation in the Asian Gamesand its support for China’s sportsdevelopment. The Company has also built a new portfolioof branding resources in China’s sportssector, working with numerous top premium sports resources including the COC and 24national teams fromfivesport management centres, namely water sports, winter sports, boxing and taekwondo,gymnasticsand weightlifting, wrestling and judo, as well as top athletes such as Zhang Jike and Zou Kai. In addition to providing winning outfitsfor the CSD, ANTASports also offers outfits for competition, medalpresentationceremonies, training and daily use for athletes on these aforementioned 24 national teams, and enhance product quality in terms ofmaterial, design,R&D, and craftsmanship.The Company alsostrives to increasethe popularity of these sports inChina, and to furtherstep up itscontribution to China’s sportdevelopment.



Photo 1: Mr. Feng Jianzhong, , Vice Director of the State General Administration of Sports and Vice President of the COC (fourthfromleft), and Mr. Ding Shizhong, Chairman and CEO of ANTA Sports (fourth from right), took a photo with athletes of the CSD for Asian Games wearing the “Champion Dragon Outfit”.


Photo 2: Mr. Zhou Jinqiang, the Director of Weight Lifting, Wrestling and Judo Sports Management Centre of the State General Administration of Sports (fourth from left)andMr. Ding Shizhong, Chairman and CEO of ANTA Sports (fourth from right) unveiledthe competition outfit of weight lifting tailor-made by ANTAtogether with6 Olympic champions.
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